2024 Downtown Shop, Sip & Stroll Tastings

12 VIRTUES WINE
12 Virtues Wine was born from a love of wine and the social joy of wine tasting. What started as a hobby turned into a passion, with the first wine, ‘Ambition,’ blended and bottled during the pandemic. The winery’s name is inspired by Aristocle’s 12 virtues, a philosophy that resonated with the owners during years of teaching ancient history. Just as the virtues provide balance in life, 12 Virtues Wine aims to create balanced, approachable wines that reflect this timeless wisdom. They carry small lots of extraordinary wines online only.
ABSOLUTION CELLARS
With over 20 different varieties and wines made each year, you’ll find something to please every palate. Each wine that we make is the best version of itself – a unique portrait of place and time, an honest expression of where and when the grapes were grown. Made for you to savor, enjoy, and share with your family and friends, as well as strangers, who may become one or both. You will get a chance to try their wine and see the newly expanded tasting room! 845 Embarcadero #H, Morro Bay, CA
DUBOST WINERY
The wines produced by this Dubost Winery are a true reflection of their way of life and mission. For five generations, they have been dedicated to being good stewards of the land, cultivating their family vineyards with pride and care. Located on 320 acres of hillsides in Adelaida, the vineyard benefits from ideal climate and soils for growing premium grapes. Their straw bale winery is a sustainable production facility, embodying their commitment to future generations. Each bottle is crafted with the same pride they have in their family and legacy, ensuring the preservation of their ranch for years to come. 9988 Chimney Rock Rd
GAIA'S GARDEN & APOTHECARY
Gaias Garden & Apothecary is owned by a mother-daughter team with a passion to bring true health and harmony to the local community. You may already know about their range of handpicked house plants, crystals, and wellness tools, but did you know they also have DELICIOUS hand-crafted herbal elixirs and smoothies? You will get a chance to sample an elixer at our event and you can stop by their brick & mortar in Downtown Morro Bay to see their entire array of offerings! 875 Main Street Suite C, Morro Bay, CA
KELSEY SEE CANYON VINEYARDS
Kelsey See Canyon Vineyards crafts award-winning wines using fruit from the See Canyon, Creston, and Paso Robles regions. Known for their fruit-forward reds, whites, and apple blends, each wine offers a rich mouthfeel and a finish that keeps you coming back for more. Founded as a retirement project by Dick Kelsey, the winery is now run by three generations of the Kelsey family. Their "hands-off" winemaking approach allows the land and climate to shine through, resulting in refined wines that stay true to the character of each varietal, creating an exceptional tasting experience. 1947 See Canyon Road
LEGENDS BAR
Legends Bar will be serving up one of their crafted cocktails as a tasting during the event. Legends Bar on Main Street in Morro Bay is a fun Cheers-like bar with over 370 different liquors, also with a variety of 13 draft beers and more. Play shuffleboard, pool or find some great tunes on the jukebox. 899 Main St
LOST ISLE ADVENTURES
Lost Isle Adventures will be serving up samples of one of their delicious tiki cocktails that they sell during the Tiki Cruise at the event. You can find them on the Embarcadero where you can have an adventure of your own on a Tiki Cruise or Whale Watching trip! 845 Embarcadero Suite D, Morro Bay, CA
MORRO BAY BUTCHER & DELI
If you have ever been to the event before, you know that Morro Bay Butcher & Deli goes ALL OUT with a spread of food like no other! If this is your first time, you are in for a treat! You will get a chance to sample a variety of delicious cooked creations created by the talend owners and staff of Morro Bay Butcher & Deli as well as a sampling of the meats and cheeses they have for sale. 911 Main Street, Morro Bay, CA
RAD JUICE
Rad Juice contains nearly 2 lbs. of organic produce to super-charge your cells in each bottle! They use all organic ingredients for their fresh, raw cold pressed juices and always package in glass bottles that are reusable. Their juice only contains fruits and vegetables with no added sugar or flavorings. 3563 Sueldo St. San Luis Obispo, CA
RHÔNEDONNÉE WINES
A play on words using Rhône & Randonnée. Rhône representing the style and direction of the wines that Rhônedonnée Wines is passionate about and what they strive to make. Randonnée being the French word for long journey typically a hike or on a bicycle. "Rhônedonnée" combines both their admiration for Rhône style wines and a love for adventure. You will get a chance to try teir wine at our event! 3055 Duncan Rd Suite E, San Luis Obispo, CA
SAVORY SMOKE
Get a chance to try out Morro Bay's brand new BBQ place! Savory Smoke is a new American Fusion style BBQ offering a variety of smoked meat sandwiches, ribs, burgers, nachos. chicken wings and more! They even make their own potato chips! 897 Main Street, Morro Bay, CA
SLO CIDER
SLO Cider is an award winning hard apple cider crafted in San Luis Obispo, California. They create bold, dry ciders that are easy for everyone to enjoy. Their doors opened March 2020, and through it all we have crafted amazing flavors and keep growing. SLO Cider's approach to making cider is simple. They create ciders that are clean and crisp, and try new flavors while maintaining their flagship flavors. 3419 Roberto Ct Ste C, San Luis Obispo, CA
THE UGLY MUG CERAMICS
The Ugly Mug Ceramics will be brewing up their signature hot apple cider, a perfect warm treat for the chilly evening, and serving up a delightful assortment of sweet and savory appetizers. Whether you're craving something rich and indulgent or light and refreshing, there's sure to be a bite that satisfies every palate. As you sip and snack, take in the handcrafted ceramic artistry that fills the space. This cozy stop is not just about great flavors—it's a feast for the senses, where you can enjoy delicious treats while browsing unique, locally made ceramic pieces. You definitely won't want to miss this inviting and festive stop! 875 Main Street, Morro Bay, CA